One of my friends suggested I take Social Media and Digital Business with Prof. Kane. Initially I was skeptical about taking this course because I did not have an active social media presence. My usage of social media was limited to Facebook, Whatsapp, Skype and a few other apps. I had no experience with WordPress or Twitter. Eventually, I decided to enroll in IS6621 after reasoning that this course would be beneficial to my overall MBA education at Boston College. I figured that it would not hurt to learn more about how businesses are using social media.
IS6621 lived up to its course description. Do it yourself – I surely had to rely on a friend to walk through step-by-step tutorials on using Twitter and WordPress. Learning about social media in this course relied heavily on my willingness to learn by doing in addition to learning from my peers. IS6621 was very interactive on three fronts i.e. via blogging, tweeting and class discussions. Blogging and tweeting were ideal for an introverted person such as myself. Class discussions were very meaningful especially learning of recent happenings on the various social media platforms as well as learning of my peers’ perspectives and opinions.
I truly enjoyed reading my classmates blogs which introduced me to new technologies, interesting topics, and viewpoints. My personal favorites were @billyschloth’s No Man’s Sky: Become a Virtual Universe Explorer, @mfrederick13’s Who Said Digital Means the Death of Board Games, @soniafurtado’s Social Media and Body Image, @huntermcguirk’s How to Land or Lose a Job Through Social Media, @soniafurtado’s Pumpkin Spice and Everything Nice, @runningconvo’s A Shared Picture is Worth a Thousand Words…And Maybe More, and lastly @acoulombe13’s But What If you’re not the Kid that Obama Tweets At?
- The “reply” button in e-mail was the first social media feature. I surely will not forget this fact.
- Be careful of what you post as there can be unintended consequences.
- Social media influences every facet of our lives. Thus, social media is transforming the world. From our assigned readings and class discussions it is safe to say that we are becoming dependent on mobile devices to utilize apps such as Facebook, Instagram, Twitter, Snapchat, Periscope, YouTube to name a few.
- The sharing economy runs on social media i.e. social media is integral to the sharing economy because its usage breaks down trust barriers. The added layers of trust inherent to social media help us connect to the action of collaborative consumption on a more practical and personal level. In class we learned how sharing platforms such as Uber and Airbnb are backed indirectly by social media platforms such as Facebook for identity verification purposes.
- Social media is not only changing the way we communicate but also our brains. We watched Ray Kurzweil TED Talk on Hybrid Thinking. Kurzweil argues that in the future hybrid thinking will evolve: combining human and computer thinking. Kurzweil is not the only person who believes that social media is changing our brains. Dr. Dan Siegel, clinical professor of psychiatry at the UCLA School of Medicine reveals how social media is actually physically rewiring our brains.
I am glad I enrolled in this course. I will continue to use social media platforms like Twitter. Honestly, I am actually up-to-date with current world events via Twitter. So, I too am now officially on the social media bandwagon! I am being rewired daily!!!