Blog Post #1: My Social Media 360 and Initial Expectations.
I made my social media debut as a 13 year old residing in rural Akron, Ohio. Like many of my piers my entry to the social media world came through Facebook, and my presence online has continued to expand ever since. To put in perspective the extent of which my online presence has grown over the past 6 years, on the first screen of my current Iphone, I now have 12 different social media platforms (impressively still including Facebook).
Along with this substantial growth in number of platforms I now use, the reasons for which I use them has matured. As some other people have mentioned in their blogs, when they entered the social media world as pre-teens they used Facebook and other platforms as a fad, and almost like a competitive game. Personally in my middle school, Facebook was used to embellish your social status. You wanted to have as many friends as possible, and if you were real cool you were using the messenger with 8 conversations open at once.
Obviously the fad of having thousands of friends on my accounts became less appealing I grew and entered high school, and I did not want random people on my timeline, and in my personal business. I think many young adults can remember the transition to this second phase of social media because it was about the age when you did not even want your parents to be your Facebook friends.
As I finished high school and started to gain adult brain cells, many of my social media platforms leveled out became used for the standard uses of communicating and sharing with close friends. While there is nothing wrong with these uses, I recently have started to notice the latest generational uses for social media becoming much more interesting and involved.
Ironically, I believe the newest uses for social media profiles and platforms are coming full circle back to my middle school days. In this world where employers, reporters and other evaluators are doing background checks, I am now seeing more and people start to build their personal brand.
While people may not be trying to accumulate 1,000 Facebook friends, the race for LinkedIn connections is on. And while people may not be trying to creepily meet new people through AOL Messenger (better known as AIM), people are pushing bounderies reaching out to the personal profiles of potential employers and influencers via platforms such as Twitter.
I am excited for this class because I want to gain further wisdom into the uses and benefits of social media, and want to use my platforms to further my personal brand. Along with this regardless of the field, more and more industries are relying on social media and digital business as a tool to further their companies. As I graduate from CSOM I want to be well informed in the ways these companies are pushing to improve, and want to be an asset for employers. I also am interested to see the graduate and undergrad mix online and in the classroom. This is my first class of this nature and I am looking forward to meeting and hearing the perspectives of grad students who have more experience in the working world. Along with this, just as one the week one blogs mentioned, as a 20 year old I consider myself part of a generation that is well informed in the different tools available for use in the social media world today. I hope this knowledge to provide other students with insight into the many ways social media can be leveraged to help them in their current and future endeavors.