Dear Myself in One Year,
Happy one-year anniversary of finishing IS6621! This Social Media and Digital Business course was one of the best classes you took at Boston College and you learned about more topics than there are United PR problems. I hope you haven’t had to take a flight with them in the past year…
I decided to write this to you so that we don’t forget about this experience. Your roommate recommended you take this class it was one of the best decisions you’ve made at BC. Let me remind you of a few highlights of the class.
You learned a lot in this class and it really opened your eyes to a new way of viewing social media and its impact on business and society. I remember when you first entered this class you thought that it would be interesting but assumed it would most likely be a review what you already knew with some new examples. Wow- you were SO wrong!
This class completely opened your eyes to the business side of social media. You soon learned it was much different from your daily interaction checking Snapchat filters (is the dog one still there?) and double tapping to like your 5th grade best friend who you haven’t seen in ten years’ picture on Instagram. The world of social media and digital business has implications far behind our personal uses. You saw how it allows us to build collective intelligence, generate viral topics, create new business models with the share economy, and redefine what it means to work.
Here are some recommendations and advice of how to take what you learned in #IS6621 and bring it to the ‘real world’ where you now live:
1. Your perfect driving playlist might will become irrelevant… and that’s ok
You knew companies like Uber and Google were experimenting with autonomous vehicles but you definitely did not know the extent of the research or what it meant on a larger scale. A year later I’m sure there are still not self driving cars on the road but you need to start preparing yourself for a shift. Not only will things begin to change behind the wheel but in all industries. That’s a good thing! While there are many ethical questions and concerns surrounding this new technology (FYI you may have a 3D printed organ one day), you’ve learned about the countless benefits. Seek out the crazy ideas and learn about them. Even if a company is trying to get you to stay in a stranger’s house- don’t discount it, they could be on to something.
2. Adapt or Die
While that may be a little extreme, now more than ever there is need to be on the right side of the learning curve. Before taking this class you were out of date on what was going on in the tech world. This class showed you so much more about the advances happening right now and the many that will come. Paying attention to the news and following various companies is really important to staying aware of new technology and opportunities. You learned so much through #IS6621 Twitter conversation, keep that hasthtag tucked away to get the best news!
3. Keep an Open Mind
Arguably the most important thing this class did for you was show you that it is good to be welcoming of new ideas. Before this class you would often disregard some new ideas as “too crazy” or “never gonna happen.” That thinking will cost you to miss out on learning about and trying new experience. You had a great semester learning from your classmates and thanks to their tweets and presentation you now know about numerous topics from Cybersecurity to Slacktivism, Wearable Tech to Location Based Apps, Rating Inflation to Social Media’s effect on Comedy. Keep up to date on these topics and explore new ones. You saw how fun it can be to learn about tech and society. You would geek out to your friends after class and tell them all the new things you learn. You would debate with your Mom on whether or not we are going to be able to say, “Remember when we used to drive cars?” Don’t forget about those great conversation, in class and post class, and start bringing them up again. Keep learning new things!
A year in the future I hope you still remember the great lessons you learned in #IS6621. Who knows, maybe you spontaneously invested in bitcoin, made a lot of money and invested it in the next Amazon. Pretty unlikely, but if this can happen then I’ll keep an open mind! Thanks for the memories #IS6621 and Prof. Kane! It was great to learn, like, and laugh with you!