Social media and I go waaaay back. I know social media, I mean social media and I grew up together. We’re like old pals, some would even say we have a bond that will hold us together for life.
Since I was 11 years old, I’ve participated in social media. It all started with AIM, where I was better known as PrettyInPinkk482@aim.com. There, I would creatively express myself through witty away messages and aesthetically pleasing profile information, followed by the name of current middle school boyfriend and a “<3,” as well as the date we became an item.
From there, it went zero to one-hundred. I skipped MySpace and went straight to Facebook, making for some great “10 Years Ago Today” throwbacks often showing up on my Facebook feed. I dove into the Twitter realm shortly after I began high school, and then came Instagram, and then Snapchat, and a short stint with Vine. In terms of social networks I am well versed, however, I’ve only ever really explored social media as a personal expression, not so much with a Digital Business mindset. Sure, I’ve created a few tweets to publicize an event for a summer internship, or I’ve stalked Instagram to build a competitive landscape of the retail industry. Honestly, I didn’t really have to apply anything but personal experience with the social networks to do that. In other words, it took nothing. Navigating and using social media comes naturally to almost anyone born after 1993.
That being said, I’ve never had the opportunity to learn about the one thing that practically controls… that may be too harsh of a words, let’s say strongly influences my life. For example, I order a beautiful #healthgoals sandwich from a local café. Before I even dare lift that sandwich to my lips I let the camera eat first and snap a picture of it to add to my Insta-Story. Knowing my eating habits, I can take an educated guess that if social media didn’t exist there would be nothing getting between me and that sandwich the moment it’s placed in front of me.
Or, my alarm goes off and after the third snooze, I still can’t manage to pull myself out of bed. So, I grab my phone, open up Instagram and see a friend posting a picture of their Starbucks coffee and textbook open from two hours ago or a friend who just finished up at the gym. I first think “Wow, I must be a piece of sh*t for still being in bed,” and then I roll myself out from under the covers and get my day started. Little moments like this remind me how much the content on social media influences my life. If I were to guess, I’d say I experience these influential moments every 30-minutes. Moments where I open a social media app and by the time I close it a piece of myself is altered. A decision, opinion, or thought is made based off of the content I expose myself to.
And so, I see value learning more about the thing that is so integrated into my daily life. Not just a “How-to-social-media,” but a much more deeper understanding of how digital technology is changing society, as well as the workplace.
While I feel highly familiar with the social media aspects of this course, I have much to learn about digital business. I can tell I will be learning a lot from my classmates this semester. Whether it be through the presentations, blog posts, tweets, or small group discussions, I am excited to hear other people’s perspectives on the material especially since we have an array of undergrad as well as MBA students in the course.
With that, I have created a short list of goals I have for myself this semester in relation to this course
- Explore my daily use of social media through better understanding how often I engage in social media, what I am using it for, and how it influences me
- Examine the positive and negative effects of our societal habits regarding social media
- Better understand how companies are currently integrating digital technologies into the workplace and what the future looks like in these terms
- Ask questions because I don’t know what I don’t know
From our first two classes, and the course description provided on Canvas, I can tell that this class will make these goals achievable. For the past two years, I have been recommended to take the course by several different peers. I have been told the best things about the format of the course, the content students create, the material we will cover, and, as many students have already mentioned in their blogs, Professor Kane! (Contrary to our last names, not my uncle or relative of any sort). With much enthusiasm, let’s get learnin’!!!