Author Archives: danmiller315

Shaping the Narrative in Digital Sports Media

A few weeks ago, I presented in class on the Players’ Tribune, a digital media startup founded by former New York Yankees shortstop Derek Jeter that allows professional athletes to connect directly with their fans in their own words. The Players’ Tribune is trying to alleviate the struggle that professional athletes go through in order […]

How to Find the Best Seat in the House

One of my favorite things to monitor is the price of tickets for sporting events on the secondary market. If that sounds crazy, it is. It doesn’t matter if I have any intentions of going to the game I am monitoring or not, I just like watching the price fluctuate days leading up to the […]

The Changing Landscape of Super Bowl Commercials

Tonight, the New England Patriots will take on the Philadelphia Eagles in Super Bowl LII. People all across the United States will head to crowded bars or house parties to watch the most anticipated football game of the year. Last year, 112 million people tuned in to watch the New England Patriots take on the […]

Initial Thoughts: A Long Way to Go

When it comes to buzz words like “social media” and “digital business”, my dad’s acumen compares to that of New England Patriots Head Coach Bill Belichick. My dad owns Sports Heroes, a baseball card and memorabilia store in Cranston, R.I. After 30 years in business, I am confident in saying that my dad has built […]

Test Post

1st test post, more to come #IS6621