Author Archives: shawnmcniff

Actual Final Post

Just after posting my last post, I realized had not posted a blog piece on ISYS6621 I had written within the past few days. So here it is, the last blog of the semester, not overviewing what we learned in class! About a year ago, Facebook held an experiment where they manipulated users’ timelines in order […]


If this semester has taught me anything, its that Social Media’s uses go far beyond what we utilize it for. Coming into college, I was sure that I was a master of the cyber world. I was getting about 20 likes per tweet, 100 likes per instagram, and my facebook profile likes had me on […]

Budweiser’s Latest Tagline was Kind of a Trainwreck

If you’ve ever seen a Budweiser commercial, you know that the brand is usually pretty funny. Most of their campaigns endearingly feed into the frat like culture that the beer promotes. However, a new slogan printed on their bottles have left some wondering what they were thinking this time. So much so that the company […]

Mini Augmentation

With the recent introduction of products such as the Apple Watch and Google Glass, technology companies are finding ways to “improve” gadgets so much that they are no longer hand held, but attached to our bodies. Beyond that, techies are making predictions that products that will allow us to “enhance” our vision of reality will […]

Taylor Swift: The Porn Industry’s New Darling

Okay, Taylor Swift is not in the porn industry, but I got your attention. While she is not having sex on film, Taylor Swift, along with other entities such as Harvard, is buying up domain names to ensure she is not a casualty to the new surge of web page names, set to become available later […]


While other companies are working to make sure that their own tweets are not offending anyone, Dove is taking the next step. Rather than focusing on their company’s image, Dove is trying to redefine the way their customers see themselves. Partnered with Twitter, the companies have begun to promote their #SpeakBeautiful campaign. The campaign is […]

Social Media is My Life

“Oh my God, I love Chipotle, is my life,” I laugh along in my bed as I watch vines every night before falling asleep. Before passing out I have to check all of the following, no excuses: instagram, snapchat, twitter, tumblr, soundcloud, facebook (thrice). I can’t control it, the urge to serge (the internet) is […]