Author Archives: Sheritta Coleburn

Farewell ISYS6621, hope to keep in touch on Twitter!

*Looking for classes to schedule* *Finds ISY6621: Social Media and Digital Marketing class* “This is going to be an easy ass class!” – Sheritta thought to herself. “What did I get myself into?” – Sheritta thinks to herself, as she sits in class on the first day. “Whelp, challenge accepted!” – Sheritta confirms with herself […]

Social Aspect of #GivingTuesday

During the Holidays, all the excitement starts with Thanksgiving, then you look forward to discounts during Black Friday and Cyber Monday but do you think about giving back on #GivingTuesday? Giving Tuesday hasn’t been around as long as Thanksgiving, Black Friday or Cyber Monday, but I think it is still a holiday we should make […]

SelfMade…Here to “Enhance Your Hustle”

SelfMade, the members-only app that brings professional photo editing and social media strategy straight to your phone! Founded by Brian Schechter and Zachary Lloyd with the goal in mind to “ help people express and grow their personal brand on social media.” “Our members’ only app uses AI ad proprietary technology to connect members with […]

Birchbox Success Through Social Media

There are a significant number of e-commerce businesses that are currently using their online presence and social media solely as their marketing strategy. Out of the many different companies that have included this marketing strategy, Birchbox has mastered the use of social media to achieve business success. Birchbox is a monthly beauty subscription service and […]

Ways Social Media Boosted the Hair Industry

Social Media has now become a go-to marketing strategy where businesses in different industries can take advantage to expand their brand. One industry that has boosted from incorporating social media is the multi-billion dollar hair industry. The hair industry has become an even more popular industry with millennials being more in tune with both social […]

#GOALS = An Awesome LinkedIn Profile

Last week, I had the pleasure to attend the Power of Performance: Leadership at the Next Level Conference, presented by the National Black MBA Association and Prospanica. This conference serves as one of the largest expos for minority students and presents engaging speakers of all industries, professional development sessions, networking events and social activities. As […]

Millennials Dependent on Google Maps?

It’s currently 11:27AM September 16th, 2017 in Barcelona as I’m finishing drinking my coffee at a local coffee shop. Maybe sitting here a little longer so my phone can charge so I can plan my day. I just flew into Barcelona and the past two days I have been in Amsterdam. I have to say […]