Category Snapchat

Why Snapchat Looks Different

There has to be some sort of reason why everything got worse…

Brands & Influencers: How they help each other make $$$

Last week, Amazon launched a Social Media Influencer program. The program will allow the influencers to earn fees for purchases that were made through their social media accounts and posts. Amazon will also assign a custom URL for the customers who would want to shop a certain influencer’s feed. Unlike the existing Amazon Affiliates program […]

Are you smarter than ProfKane?

Do you think you’re seasoned enough to teach #IS6621? With over half of the semester in the rearview mirror… …it’s time to test your knowledge! The following quiz is designed to put your brain to the test as it relates to class content and the social-media-digital-business landscape, so that ideally neither Grad students (with their […]

Winning the Internet in Gucci

Last week, the luxury fashion brand Gucci started generating headlines for unveiling its new collection of watches through creating a series of branded memes in collaboration with artists and popular Instagram meme accounts (referred to as the “collaborative art project” by the brand itself) and posting them on their social media channels. For a luxury brand with […]

October 31, 2009: My Last Day of Freedom

  November 1, 2009 was the day I got a Facebook. I am fairly certain I was the last person on the planet to get a Facebook as my parents were highly against a site that would release information about myself to the internet. Quite frankly, I am grateful it took them so long to allow […]

Black Friday ?!

Ever since I was a little girl I remember hearing the hubbub surrounding Black Friday Shopping and all the discounts and sales that come with it.  My dad always had to work and my mom would have us sleep at my Grandma’s house so she could go out with my Aunt to try and get […]

Battle for Video Supremacy

If you’ve haven’t realized, Facebook is kind of a big deal. Facebook has a market valuation around $350 billion and is competing against the likes of Apple, Google, and Microsoft to be the first company to reach that illustrious $1 trillion mark. The platform is home to more than 1.5 billion users or more than […]