I am not sure if you have been around Boylston St in the past few days, but it has some April vibes. I am not referring to the fantastic weather; I am talking about all these runners ready to conquer the 26.2 miles track. Yes, you heard me right. Marathon Monday is back in town […]
“Pizza” is a skiing term. My experience with skiing is an analogy for what I expect from this class.
This week, I will look at how Major League Baseball’s digital strategy is helping it appeal to a new generation of fans. By traditional measures, baseball appears to be decreasing in popularity, especially among the younger demographic, with a large number of TV viewers over 55 years old and Little League participation rates falling. However, this […]