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The Good, the Bad, and the Ugly

As I first admitted in a September blog post, I was rather skeptical of a class that revolved around social media when I signed up for months prior. After all, how could we spend an entire semester discussing platforms for sharing pictures of cats and Black Friday fights? What could I possibly gain from learning […]

The Netflix Problem: Can Other Networks Even Compete?

  As I talked about in my blog last week, Netflix can help television shows increase their viewership by increasing the availability of the content. However, Netflix has also negatively affected traditional TV ratings because its functionality gives it some competitive advantages. Revenue Model Basic Cable (i.e. AMC, FX, etc.) and Broadcast Networks (i.e. FOX, […]

Film studios use social media to build buzz

The film industry has been one benefactor of the social media revolution that has taken place over the past ten years. Social media has allowed film companies to advertise and build up buzz for their movies in whole new ways. YouTube is the main way that studios deliver trailers and other videos to the public, […]

Taking care of Coco

So I recently bought a 2 month old hedgehog. Her name is Coconut but everyone just calls her Coco. She is the cutest little ball of fur and quills out there and everyone of my friends fights me over when they get to play with her. The problem with Coco, other than being a huge […]

How much would you pay for the universe?

“Man in his quest for knowledge and progress is determined and cannot be deterred.” These words were spoken by John F. Kennedy in his famous “We choose to go to the moon” speech. His speech was meant to persuade the American people to support the national effort to land a man on the Moon and […]