Tag Archives: #IS6621 Social Media

Stepping Out of The Comfort Zone

My previous position before coming to Boston College full-time was in event marketing. This led me to use Twitter, Facebook, LinkedIn, and Instagram on the daily to promote our conferences and speakers. My internship over the summer even had me develop numerous posts to be used throughout the next year in a constructive marketing plan. […]

My burning question: Will this class make me addicted to Twitter?

What are my initial expectations and hopes for the class? Welp, here’s a few initial gut reactions: 1) So this is notttttt the same as Digital Strategy class….. I took digital strategy online in the spring, and I enjoyed it for the most part. Learning how Fortune 500 legacy firms can digitally transform and bring […]

Weather is Coming

There are some things you should know about me. Besides the fact that I boast a lot about being from Chicago and can absolutely be won over with chocolate and peanut butter, my favorite celebrity is Ginger Zee. While she may not be your typical red-carpet celebrity, she’s my inspiration (and just happens to share […]

Solve Any Crime by Dinnertime

“We’ll solve any crime by dinnertime” -Detectives Mary-Kate & Ashley Olsen  I have to admit, there is something about crime scene investigation television and movies that I absolutely love. I used to tell my parents growing up that I wanted to be an FBI Agent someday, and while that may have not come true, to […]

To the next Carrie Bradshaw…

When I first heard that we would be blogging on a regular basis for our Social Media and Digital Business class, my mind immediately went to me sitting in a coffee shop on Newbury Street eating a scone in the window, while thinking pensively and writing the days away just like Carrie Bradshaw would. I’m […]

So…..Thoughts?

*Record Scratch* *Freeze Frame* You’re probably wondering how I got here. Well, let me explain…. While picking my classes for my last semester at Boston College I knew that I needed both a Marketing elective and an Info Systems elective. I scrolled endlessly through the ‘Course Information and Schedule’ tab on agora until I came […]

Ofo- Stationless Bike Sharing

When I head back to China last summer, there are dockless bike everywhere. As the name suggests, they are bikes without docking stations which can be parked aside of streets. Dockless bikes can be located and unlocked with a smartphone app. The price is also very attractive, one can ride a bike with 0.5 yuan […]

First Blog Ever

Check one two… Believe it or not, this is my first blog post ever. Guess it might be a move out of my comfort zone, haha! Although I have read quite a few blog posts including posts for this class, sitting down and actually writing one takes me to another level. It is not like […]

Four Reasons to Embrace the Hacker Way

Reaching new heights: how Facebook drives results for businesses You know Facebook as the platform that is creating a more open and interconnected world by providing people the power to consume, produce, and share media on a mass scale. But what about the side of Facebook that has transformed the way businesses connect with customers? […]

Who Knows Publishing in 2017?

[Image from cover of novel by author Ben Bova, 1989 Tor Books] We’ve seen it coming since the eighties, but now that “cyberbooks” are upon us, not only in the form of ereaders but also online content through social media, what has changed for the publishing industry? For authors? Why are you lumping social media […]

The Power of the Finsta

Finsta: For those of you unfamiliar with the term, a Finsta is a fake Instagram. The first time I made a Finsta was as a joke with my friend. We didn’t follow the conventional method of posting outwardly embarrassing photos, but we did post a collection of photos we didn’t want to purposely show others. We […]

Politics v. Social Media

Facebook is not the place for politics.  That is exactly how my political views on Facebook read.  People that know me very well find this funny, as I am very opinionated when it comes to Politics and can always hold my own in political debates.  But to me, Social Media is different.  I tell myself […]

Saving Lives and Invading Privacy. Social Media & Analytics, the digital-edged sword.

*The mental health clinician knocks on the dorm room door for the 4th set of 3 loud knocks.  No response.  A Boston College police officer opens the door, alongside the dorm resident assistant.  The two professionals and the RA enter to see a young male college student who looks disheveled, admits to not having eaten […]

Posted Up In Hillside

“When I was abroad and didn’t have wifi for one or two days, I would miss so many Instagrams” my friend Christina mused. We sat in Hillside with our New England Classics in one hand and our phones in the other. “And then when I would finally get wifi,” she continued, her eyes bulging, “I […]

The Facade of Happiness on Social Media

Sitting through the first Kane Social Media class my thought process went something like this: (1) Professor Kane is animated, cool! (2) How do I manage all of this on canvas? (3) Where are we on canvas now? (4) This is a lot of information (5) Professor Kane is crazy! (6) That girl looks like […]