Tag Archives: #IS6621 X

Striking a Balance

If you watch Parks and Recreation, I am sure you are familiar with Tom and his obsession with social media, and Ron and his hatred of social media. If not, watch the above clip to get an idea of their polar opposite social media attitudes. Ultimately, Tom and Ron are symbolic of the angel and devil […]

A Glimpse at the Future of Social Media, Education, and Digital Technology

Coming into this class, I was interested in technology and social media, but also quite skeptical. Over the course of the semester, my view has changed, becoming more optimistic about the future of social media, education, and the workplace. Professor Kane was right in his TED Talk we watched at the beginning of the semester […]

My Social Media Journey: Final Thoughts

On my first blog post I described my 2005 encounter with social media, the strong role it grew to have during my formative years and my questions for how it would affect business as we know it. In keeping with that line of thought, I have broken down the lessons I’ve learned throughout the semester […]

5 Ways Social Media Improves the Holidays

The holiday season has just begun, and already social media platforms have made my holiday so much easier. Most years I take social media for granted since it has been around since I have been old enough to buy my own gifts. This year, I really want to take the time to thank social media for […]

How MLB’s Digital Strategy is Changing the Game

This week, I will look at how Major League Baseball’s digital strategy is helping it appeal to a new generation of fans. By traditional measures, baseball appears to be decreasing in popularity, especially among the younger demographic, with a large number of TV viewers over 55 years old and Little League participation rates falling. However, this […]

Should Brands Have Stood with France?

On Friday evening, when my phone started to buzz, I could not believe what my eyes were seeing. More hatred, suffering, fear and loss… and in a country that many of us consider to be close to home.  One that many of us have visited and that we quickly fell in love with; one we […]

Facebook’s Safety Check: Newfound Global Responsibility

I had intended to blog about the rise of email newsletters like ‘the Skimm’ and ‘Lenny Letter’ and counteract Phil Simon’s (author of “Message Not Received”) claim that “email is killing us.” It was Friday, late afternoon, and I was reading current articles and blogs on the triumphant return of the email newsletter, when #Paris started […]