Tag Archives: LinkedIn

You have one friend request – Add your boss as a friend?

Let’s face it – regardless of whether you are the summer intern, the manager, or the CEO of your organization, everyone stares out into the same social media minefield and wonders about the etiquette and appropriateness of connecting with work colleagues online.

Personal Branding

What is your “personal brand”? What are you telling the world about yourself via social media? Does that image align with how you want to be perceived? When most of us think of brands, we think of flashy logos, annoying advertisements and faceless corporations. We love some brands and hate others. The reason we choose […]

6 Things Social Media has Taught Me

How social is social media? Does not all media imply some social component that connects individuals on polar ends of the World Wide Web? Some people may argue that not all media is social, only outlets that offer direct connectivity between individuals may be deemed social. A key aspect of social media is that in […]

How to Land a Job on LinkedIn

Following my presentation in class on how recruiters use social media to support their recruiting efforts, I was asked by a couple of people about LinkedIn and the best way to utilize the platform to help you land your dream job. LinkedIn can be a tremendous tool for job seekers and recruiters. According to Digital […]

The One Thing Social Media Sites Have Yet to Perfect

I can say for certain that no social media site has perfectly crafted and flawless privacy and/or security settings. When it comes to security settings, there are two different kinds. One are those controlled by the user, and the other is one controlled by the site. For example, on Twitter, no matter what you do, […]

LinkedIn for Thought Leadership

LinkedIn ended the 2014 calendar year on a high note, closing at $2,219 million, an increase of 45% compared to $1,529 million from the previous year. Although Q1 2015 earnings have not closed yet, the trajectory looks consistent from previous quarters: steady, increasing growth. LinkedIn serves as an online Rolodex with its value translating into […]

How Does Social Media Affect Social Capital?

‘Social capital’ (SK) is one of those overly technical terms that sounds really jargon-y and cringeworthy, but it refers to something that I think everyone understands, at least implicitly. Though the concept of SK has a plurality of meanings, and is often used differently in different contexts, all definitions suggest that SK “inheres in the structure” of […]