Category Instagram

Brands & Influencers: How they help each other make $$$

Last week, Amazon launched a Social Media Influencer program. The program will allow the influencers to earn fees for purchases that were made through their social media accounts and posts. Amazon will also assign a custom URL for the customers who would want to shop a certain influencer’s feed. Unlike the existing Amazon Affiliates program […]

Winning the Internet in Gucci

Last week, the luxury fashion brand Gucci started generating headlines for unveiling its new collection of watches through creating a series of branded memes in collaboration with artists and popular Instagram meme accounts (referred to as the “collaborative art project” by the brand itself) and posting them on their social media channels. For a luxury brand with […]

10 Critical Spring Break Hacks

For those of you who hate February, much like I do, partially because of the miserable 4:30PM-sunset-snow-hail-storm weather and partially because of the existence of Single Awareness Day, I have good news for you: the tragic month is almost over. Now I have even better news for you: March is upon us. Everyone knows what […]

Four Reasons to Embrace the Hacker Way

Reaching new heights: how Facebook drives results for businesses You know Facebook as the platform that is creating a more open and interconnected world by providing people the power to consume, produce, and share media on a mass scale. But what about the side of Facebook that has transformed the way businesses connect with customers? […]

10 reasons why you’re flat out broke

Ever wonder how social media influences your spending habits? Back in the day, if I wanted to save some dough for the weekend, I’d make sure to stay put in my room and that would be enough to prevent any shopping transactions. But how is it possible that we’re prompted to consume so much more now, […]

Coffee, Watches & Kylie Jenner: Building a Brand with Social Media

I am fascinated by brands who get Social Media right. I might not be a customer or a frequent customer yet, but I still follow them – they make my insta feed look pretty and their funny (punny?) tweets make me smile – and I am sure I am not alone in this. What fascinates […]

October 31, 2009: My Last Day of Freedom

  November 1, 2009 was the day I got a Facebook. I am fairly certain I was the last person on the planet to get a Facebook as my parents were highly against a site that would release information about myself to the internet. Quite frankly, I am grateful it took them so long to allow […]